Screen Flows, another component of Flow in Slack, allows users to build multi-step workflows in Salesforce that can be reused within Slack. With Slack Actions, developers can automate basic tasks like creating Slack channels to collaborate with stakeholders and sending account status updates to colleagues. Toward this end, the new Salesforce Flow in Slack toolkit - a part of Salesforce Platform for Slack - lets developers build Slack automations with support for Salesforce data and actions. “Salesforce Platform for Slack is an exciting next step to deeply integrating across Slack by making it easier than ever to put the functionality - the actions, workflows, data and business insights - from Salesforce right in Slack, the place where people are already working.” “Since Slack’s acquisition by Salesforce was completed, we’ve been firmly focused on how the unison of these two companies will result in better, more seamless outcomes for our customers - and deliver unique value for developer and business communities,” Rob Seaman, Slack’s SVP of platform product management, told TechCrunch in an email interview. More recently, Salesforce launched new media sharing options in Slack and a government tier, GovSlack, designed for public sector customers with strong compliance requirements. Last August, Salesforce announced Slack integrations with Sales Cloud, Service Cloud, Marketing Cloud and Tableau, including workflow notifications that update Slack channels when changes to a marketing journey are made. In the two years since Salesforce acquired Slack for $27.7 billion, the company has made progress - albeit slow - in positioning the chat platform as a central part of its product ecosystem. Called Salesforce Platform for Slack, Salesforce says that the new software development toolkit will “empower” Salesforce developers to build custom Slack apps that ostensibly improve the customer experience at their organizations. This week during its TrailblazerDX 2022 conference, Salesforce announced a new set of low-code developer tools and integrations intended to bring Slack and Salesforce’s broader software portfolio closer together.
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